On Jan 26 when the Cellarbrations Liquor store in Merimbula was due to close, Andrew saw what he thought to be a great opportunity, plus he didn’t really want to see the store close down.
So being a bit of a risk taker and with 10ys experience working in the liquor industry, Andrew saw it as a great opportunity.
His vision was to take over the store and support the local market by growing the craft beer market and providing the locals with more of a destination store ranking speciality products. As a result the store now includes a wide range of Independent Craft Beers from Breweries such as Longstocking Brewery, Jindabyne Brewery, Tumut River Brewing Co.
There is also a range of wines from local wineries such as Breakfast Creek Wines and Rusty Fig as well as the locally Distilled Gin from North of Eden and Wild Brumby Schnapps.
But then in March when Covid hit the area, Andrew turned his attention to growing his customer base and has nothing but praise for all the local support that he has received from within the community, who really did their bit to help keep the business operating during these trying times.
As a result the business now has an independent business membership program with over 950 members signed up and it’s continuing to grow each week. This really demonstrates just how great the local support actually is.
This member’s program at Sapphire Cellars gives the opportunity to take advantage of any member’s specials and also to be able to gain additional points for in store credits.
So when you are next in Merimbula be sure to call in at Sapphire Cellars (Liquor Legends) and check out the wide range of Independent Local Suppliers, a massive range of craft beer, the spirit range is growing each week, a great mix of wines.
Also you can check us out on the below link for click & collect and home delivery.
GO LOCAL – GROW GLOBAL